Our Journal.

Skincare tips, ingredient spotlights, and stories from our community to help you glow naturally.
Skincare Layering Order: The Simple Rule of Thumb
Skincare Layering Order: The Simple Rule of Thumb
One of the most common questions for skincare beginners is: In what order do I apply my products? Applying your skincare products in the correct sequence is crucial because it... Read more...
The Simple Guide to Toners: Do You Really Need One?
The Simple Guide to Toners: Do You Really Need One?
Toners have a long and sometimes confusing history in the world of skincare. Once known as harsh, alcohol-laden liquids that stripped the skin, modern toners have evolved into sophisticated products... Read more...
Post-Acne Marks: The Simple Guide to Fading Dark Spots
Post-Acne Marks: The Simple Guide to Fading Dark Spots
Once a pimple heals, it often leaves behind a dark spot. This is known asĀ Post-Inflammatory Hyperpigmentation (PIH) or Post-Inflammatory Erythema (PIE). While PIH (brown/black spots) and PIE (red/pink spots) are... Read more...
Skincare for Combination Skin: Simple Steps to Balance Your Face
Skincare for Combination Skin: Simple Steps to Balance Your Face
Combination skin is arguably the most common and often the most confusing skin type. Itā€™s characterized by having two or more different skin types on your faceā€”typically an oily T-zone... Read more...
Skincare for Redness and Rosacea: Simple Steps to Calm and Soothe
Skincare for Redness and Rosacea: Simple Steps to Calm and Soothe
Redness, flushing, and visible blood vessels are common concerns, especially for those with sensitive skin or conditions like rosacea. Managing redness is all about being gentle, avoiding triggers, and using... Read more...
Skincare for Eczema/Dermatitis: Gentle Care for Irritated Skin
Skincare for Eczema/Dermatitis: Gentle Care for Irritated Skin
Eczema (also known as atopic dermatitis) and other forms of dermatitis are common skin conditions characterized by dry, itchy, inflamed patches of skin. Managing these conditions requires a very gentle,... Read more...
The Importance of Cleansing: Why It's the First Step to Healthy Skin
The Importance of Cleansing: Why It's the First Step to Healthy Skin
Cleansing is often seen as the most basic step in any skincare routine, but it's also one of the most crucial. Far from just removing makeup, proper cleansing sets the... Read more...
The Simple Guide to Exfoliation: How and When to Do It
The Simple Guide to Exfoliation: How and When to Do It
Exfoliation is the process of removing dead skin cells from the surface of your skin. It's a crucial step for achieving a brighter, smoother complexion, preventing clogged pores, and allowing... Read more...
Skincare for Mature Skin: Simple Steps for Firmness and Radiance
Skincare for Mature Skin: Simple Steps for Firmness and Radiance
As skin matures, it experiences a natural decline in collagen and elastin production, leading to a loss of firmness, increased dryness, and the appearance of fine lines and wrinkles. The... Read more...
Men's Skincare: Simple Steps to Address Shaving Irritation and Ingrown Hairs
Men's Skincare: Simple Steps to Address Shaving Irritation and Ingrown Hairs
While the basic 3-step routine (Cleanse, Moisturize, Protect) is essential for men, the unique challenge of daily shaving requires a few targeted steps to prevent common issues like razor burn,... Read more...
Skincare for Acne-Prone Skin: A Simple, Gentle Approach
Skincare for Acne-Prone Skin: A Simple, Gentle Approach
Dealing with acne can be frustrating, but a consistent, gentle routine is the most effective way to manage breakouts. The biggest mistake people make is using too many harsh products,... Read more...
Skincare for Dry Skin: Simple Steps to Hydrate and Repair
Skincare for Dry Skin: Simple Steps to Hydrate and Repair
Dry skin is characterized by a lack of oil (sebum) production, which leads to a compromised skin barrier, often resulting in flakiness, tightness, and a dull appearance. The goal of... Read more...